Yuv Beauty - Animation Concepts

Yuv Beauty - Animation Concepts

During my internship at Graphéine, my mission was to complement the existing brand identity for Yuv Beauty by developing animation concepts. Yuv provides an innovative solution for professional hair coloring with a focus on a circular economy through refillable aluminum cartridges.

Exploration 1: 3D Motion Design

The first exploration was a 3D promotional video linking the brand's existing motion design with the physical machine. I associated the graphic dots of the Yuv charter with the coloring cartridges, creating a minimalist and clean result in Cinema 4D and After Effects.

Exploration 2: 2D Text & Concept Motion

I also explored various 2D text and graphic element animations. Through constructive feedback from the team, these explorations were refined to highlight the key benefits of the Yuv brand.

Bonus: Pictogram Contribution

Towards the end of my internship, I provided initial support for the creation of pictograms for the Yuv machine's user manual by generating isometric 3D views of the machine model I had created for the animations.

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